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ADVICS CO., LTD. (Head Office: Kariya City,
Aichi Prefecture, President: Dr. Haruhiko Saito) today announced that
it will begin production of ESC (Electronic Stability Control) in 2008,
demand for which is expected to grow rapidly, in North America; ADVICS
intends to establish a local production system.
ADVICS plans to set up a production line with a capacity
of 600,000 units/year at ADVICS Manufacturing Ohio, Inc. one of
its North American production bases, and to further expand production
capacity to match market expansion.
Demand for ESC is expected to increase rapidly in North
America due to the recent announcement of a change in policy of the
NHTSA (National Highway Traffic Safety Administration) requiring
the installation of ESC in all vehicles in a bid to reduce the number
of traffic fatalities, and so ADVICS aims to increase its sales in
the North American market, centered around electronically controlled
brake systems, from the current 680 million U.S. dollars to 1 billion
U.S. dollars by around 2010.
ADVICS hopes to contribute to the enrichment of society
through its range of appealing products while passionately pursuing "environmental
friendliness",
"safety" and "comfort".
yReferencez
1. Company Name : ADVICS Manufacturing Ohio, Inc.
2. Established : April, 2003
3. Location : Lebannon, Ohio U.S.A.
4. Sales : US$262million (Forecast of fiscal year ended December
2006)
5. Employees : 600
6. Business Activities : Manufacturing of brake components
7. Main Products : Disc Brake, ABS, ESC (2008`)
8. Main Customers : GM, DaimlerChrysler, Ford, Toyota, Matsuda,
Mitsubishi
9. Investment : US$37million (First phase investment including
expansion of manufacturing plant and retool of facility)
ESC modulator (ADS-V2G)
For further information, please contact Corporate Administration
Dept.
Phone : +81 (0)566 63 8000
Facsimile: +81 (0)566 22 8021
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